Ducati sales soaring

By Cycle CanadaPosted on

Ducati reports that sales have hit record highs for the first half of 2015. 

The Bologna brand says sales are up 22 percent over the first half of 2014, the spike largely attributed to the success of its new Scrambler models. All told, 32,600 Ducatis were sold, led by the Scrambler (9,000 units), Multistrada 1200 (4,700), Monster 821 (3,700), and Panigale 1299 (over 3,000). 

“This record-breaking performance by Ducati in the first half of 2015 stems from the incredible efforts made over the last two years,” says Claudio Domenicali, CEO of Ducati Motor Holding. “Products like the Scrambler, Multistrada and 1299 Panigale reflect the extraordinary talent of workers who dedicate themselves to making customers’ dreams come true.”

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