Kawasaki UK Launches Test Ride Website

PAR Cycle CanadaPosted on

Kawasaki UK has has created a new website, kawasakitestride.co.uk, where interested riders can sign up to test ride a Kawasaki street bike from their local dealer. Riders can search for new and used Kawis by location, and then schedule a test ride directly with the dealerships. 

In a 2008 J.D. Power and Associates report on the major factors determining motorcycle purchasing decisions, 25% of customers said that the inability to test ride bike was a major issue. Is Kawasaki UK’s new initiative a sign that  at least one of the Japanese motorcycle manufacturers are paying heed to their perspective customer’s cries?

We’re interested to  see how long it takes for similar programs to make it to the US and Canada.

RECENT ARTICLES



Vespa is rushing towards the future with a brand value of over 900 million euros


Refined Africa Twin Headlines Honda’s First New-Product Announcement of 2022


Kawasaki celebrates 50 years of Z with new limited editions


2022 model Harley-Davidson motorcycles revealed and arriving at worldwide dealerships


2022 Toronto and Montreal Motorcycle Shows has been postponed to 2023


SX Global secures FIM Supercross World Championship