Kawasaki UK Launches Test Ride Website

PAR Cycle CanadaPosted on

Kawasaki UK has has created a new website, kawasakitestride.co.uk, where interested riders can sign up to test ride a Kawasaki street bike from their local dealer. Riders can search for new and used Kawis by location, and then schedule a test ride directly with the dealerships. 

In a 2008 J.D. Power and Associates report on the major factors determining motorcycle purchasing decisions, 25% of customers said that the inability to test ride bike was a major issue. Is Kawasaki UK’s new initiative a sign that  at least one of the Japanese motorcycle manufacturers are paying heed to their perspective customer’s cries?

We’re interested to  see how long it takes for similar programs to make it to the US and Canada.

RECENT ARTICLES



Archives – Cycle Canada Test – 2021 KTM 890 Duke


Archives – Cycle Canada Test – 2021 Husqvarna 701 Enduro


Archives – Motorcycle launch – 2022 Suzuki GSX 1300R Hayabusa


Then and there to the Niagara Falls on a Pan America


Archives – Moto-Tech – Brake system fundamentals – Part two


Motorcycle Powersport Atlantic Wraps Up 9th Annual Edition