Hiroshi Fujiwara’s black-and-white reinterpretation of the first BRABUS electric motorcycle. Ten units worldwide. Reservations open today at dabmotors.com.
LOS ANGELES, October 3, 2026 — BRABUS, DAB Motors and fragment design today unveiled the BRABUS URBAN E FRAGMENT EDITION at ComplexCon Los Angeles. The motorcycle is a reinterpretation of the BRABUS URBAN E, the first electric motorcycle to carry the BRABUS name, by Hiroshi Fujiwara’s Tokyo design studio.
Fujiwara first saw the URBAN E at its unveiling in Milan in April. The FRAGMENT EDITION is the result: the same motorcycle, reworked in fragment’s black-and-white design language.
Production is limited to ten units worldwide. The bike is on display at the ComplexCon Gift Shop in the South Hall booth, Los Angeles Convention Center, October 3–4. It is priced at $50,000 (€45,000), excluding tax and shipping.
“The story began at Milan Design Week, when Hiroshi discovered the BRABUS × DAB and immediately connected with the design of the bike,” said Simon Dabadie, founder of DAB Motors. “That encounter sparked the idea of imagining what a fragment motorcycle could become. The result brings together fragment’s understated aesthetic, BRABUS’ unmistakable identity and DAB’s design in a motorcycle unlike any other.”
The motorcycle
FRAGMENT’s intervention is a colorway, executed across the whole bike. The bodywork is black. The carbon-fiber wheel covers, the Brembo brake calipers and the BRABUS lettering on the side panels are white. The seat, made by BRABUS in Masterpiece leather, is white.
The fragment mark appears on the side panels and the front fender. At the rear, a bespoke crystal-clear taillight carries the fragment logo engraved into the lens.
Mechanically, the FRAGMENT EDITION is unchanged from the BRABUS URBAN E: 27.6 kW (37 hp), 475 Nm at the wheel, a top speed of 120 km/h (75 mph) and up to 150 km (93 mi) of urban range from the 7.1 kWh battery.
Each unit is hand-built by DAB Motors in France. Production is limited to ten units worldwide, numbered.
Handling is managed by a precisely tuned chassis featuring a 46mm Paioli inverted fork and a custom CNC-machined bespoke rear shock. Braking is fierce and controlled, utilizing a high-performance Brembo system with a radial four-piston front caliper acting on a 320mm floating disc, complemented by dual ABS and hyper-precise CNC-machined brake levers.
Categorized as L3e-A1 (125cc equivalent), the motorcycle can be ridden in most European countries with a standard car license (subject to local training requirements).
Despite this classification, the riding experience is fundamentally different from a traditional 125cc motorcycle. The instant torque delivery, significantly higher responsiveness, and strong acceleration inherent to the electric powertrain result in a level of performance that far exceeds conventional 125cc standards, with peak power reaching more than twice that of a typical 125cc.
A US-specification version is planned, incorporating the adaptations required for local regulations.
The phylosophie
DAB Motors was founded on the idea that a motorcycle could be a designed object first and a vehicle second. Its machines are hand-built in small series, with quality hardware in place of the screens and features the industry has come to rely on. They are minimal, low-maintenance, and made to last, bikes you would keep in a living room as readily as in a garage.
That thinking comes from the culture the DAB team grew up in: the design, fashion and video-game world of the 2000s, when collaboration was a creative act and a colourway could carry an idea. Hiroshi Fujiwara was one of the people who defined that era. The FRAGMENT EDITION is DAB working with the source.
The ambition is simple: bring people who care about design onto two wheels, and show them a motorcycle culture that looks like the one they already belong to.
How to buy
The FRAGMENT EDITION is sold by allocation. Reservations open today at dabmotors.com/dab-fragment with a refundable deposit of €1,500. A member of the DAB team then contacts each reservation holder to confirm whether an allocation is available.
Source : Brabus
